Romeo Santos, known as "Romeo", is a preeminent figure in the Latin music industry, primarily recognized for his contributions to the genre of Bachata. Born in 1981, the Bronx native started his career as the lead vocalist of the band Aventura before launching a successful solo career. Santos' music blends traditional bachata rhythms with elements of R&B and hip-hop, evidenced in his popular songs like "Propuesta Indecente" and "Eres Mía". His influence has significantly expanded the global reach of Latin music, particularly Bachata, which was once a marginalized genre.