Joey Levine is an American singer, songwriter, and record producer, primarily recognized for his distinctive high-tenor voice and innovative bubblegum pop sound of the 1960s and 1970s. He was the lead singer of several bands, most notably Ohio Express and The Third Rail, and had a successful career writing commercial jingles. Levine's work, including hits like "Yummy Yummy Yummy" and "Chewy Chewy," significantly influenced the development of pop music, particularly in the bubblegum genre. His ability to combine catchy melodies with simple, upbeat lyrics set a standard for pop music of that era.