The M.V.P.'s were a British Northern Soul band that gained prominence in the 1970s. Their signature sound was a blend of soul and pop, with their most notable track being "Turning My Heartbeat Up". The band's distinctiveness was largely characterized by the powerful vocals and the use of brass instruments which gave their music a rich, soulful texture. Despite their relatively brief tenure, The M.V.P.'s left a significant mark on the Northern Soul scene and continue to be remembered for their unique style.