The Persuasions are an American a cappella group that originated in the 1960s, pioneering the modern revival of this vocal style in popular music. Known for their soulful, gospel-infused sound, the ensemble was led by Jerry Lawson and featured members like Jimmy Hayes and Jayotis Washington. Their influential work includes interpretations of both contemporary and classic songs, with albums like "Street Corner Symphony" and "We Came to Play" illustrating their unique approach to music. The Persuasions have significantly shaped the a cappella genre, influencing countless vocal groups that followed.